Critical Success Factors of Mobile Payment
- Art: MA-Thesis / Master
- Autor: Christian Hort
- Abgabedatum: August 2002
- Umfang: 105 Seiten
- Dateigröße: 771,9 KB
- Note: 1,0
- Institution / Hochschule: Universität St. Gallen Schweiz
- ISBN (eBook): 978-3-8324-6643-5
-
ISBN (Paperback) :
978-3-8324-6643-5 P - ISBN (CD) :978-3-8324-6643-5 CD
- Sprache: Englisch
- Prämierung:
- Arbeit zitieren: Hort, Christian August 2002: Critical Success Factors of Mobile Payment, Hamburg: Diplomica Verlag
- Schlagworte: traditionelle, online, mobile, Zahlungsverfahren, Mobilfunk
In den Warenkorb
68,00 €
MA-Thesis / Master von Christian Hort
Abstract:
Mobile payment (mPayment) can be understood as every payment where at least one participant applies mobile phone technology, thus, uses a mobile phone. But due to technological progress it seems reasonable to classify other devices like a Personal Digital Assistant (PDA) or devices with embedded Radio Frequency (RF) technology as mobile payment devices. However, mobile phones today clearly outnumber every other mobile payment device. Penetration rates are forecasted to reach almost 80% in Europe by 2005. The number of worldwide cellular subscribers is expected to pass one billion by 2003. By 2005 there will be more mobile phones worldwide than TVs, fixed line phones, and Personal Computers (PC).
Driven by the increasing penetration and resulting business opportunities, numerous mPayment solutions have been offered by payment service providers, telcos, and financial institutions. The variety of applicable technologies, the possible linkage between the financial instruments, and the mPayment device combined with different payment scenarios offer a wide landscape of mPayment solutions. Besides technology, questions dealing with consumer expectations, factors thriving or inhibiting a widespread adoption, and with it related penetration strategies for payment service providers have to be carefully researched to develop a successful mPayment.
Based on diverse motivations and influenced by recent technology development banks, telcos and start-up companies endeavour to build a successful mPayment that meets the expectations of consumers and merchants. The research question of this paper focuses on factors that can be identified as crucial to drive the success of mobile payment systems. Therefore, the first goal is to give an introduction to the mPayment landscape as a foundation for further research. The second goal is to derive key factors influencing the success of an mPayment from theoretical models and by reviewing related literature. The research concentrates on business to consumer (B2C) and consumer to consumer (C2C) payment on the European and United States (US) market. Neither cross border payments nor business to business (B2B) payments are described in this paper.
Table of Contents:
| CONTENTS | I | |
| TABLE OF EXHIBITS | III | |
| TABLE OF CHARTS | IV | |
| ABBREVIATIONS | V | |
| 1. | INTRODUCTION | 1 |
| 1.1 | Motivation | 1 |
| 1.2 | Goals of the study | 2 |
| 1.3 | Structure | 2 |
| 2. | TRADITIONAL AND FIXED-LINE ONLINE PAYMENT METHODS | 4 |
| 2.1 | History of payments | 4 |
| 2.2 | Traditional payment methods | 5 |
| 2.3 | Fixed-line online payment methods | 7 |
| 2.4 | Summary | 8 |
| 3. | MOBILE PAYMENT | 9 |
| 3.1 | Market and players | 9 |
| 3.2 | Mobile hardware | 13 |
| 3.3 | Connection technologies | 14 |
| 3.3.1 | Cellular network technologies | 15 |
| 3.3.1.1 | GSM | 15 |
| 3.3.1.2 | HSCSD | 16 |
| 3.3.1.3 | GPRS | 16 |
| 3.3.1.4 | EDGE | 17 |
| 3.3.1.5 | UMTS | 17 |
| 3.3.1.6 | SMS | 18 |
| 3.3.2 | Proximity technologies | 19 |
| 3.3.2.1 | Bluetooth | 19 |
| 3.3.2.2 | IR | 20 |
| 3.3.2.3 | RFID | 21 |
| 3.3.3 | Wireless Internet technologies | 22 |
| 3.3.3.1 | WAP | 22 |
| 3.3.3.2 | I-Mode | 23 |
| 3.4 | Types of mPayment | 24 |
| 3.4.1 | mPayments applying cellular network technology | 25 |
| 3.4.1.1 | mPayment linked to phone bill | 25 |
| 3.4.1.2 | mPayment linked to bank or credit card account | 26 |
| 3.4.2 | mPayments applying mobile Internet technology | 26 |
| 3.4.2.1 | Personal online payments | 26 |
| 3.4.2.2 | Micropayments | 27 |
| 3.4.3 | mPayments applying proximity technology | 28 |
| 3.4.3.1 | Single chip | 29 |
| 3.4.3.2 | Dual chip | 29 |
| 3.4.3.3 | Dual slot | 31 |
| 3.5 | Describing criteria | 32 |
| 3.6 | Summary | 35 |
| 4. | CRITICAL SUCCESS FACTORS | 37 |
| 4.1 | Contingency factors | 37 |
| 4.2 | User specific factors | 38 |
| 4.3 | Value creating factors | 40 |
| 4.3.1 | Diffusion of innovations theory | 41 |
| 4.3.2 | Technology acceptance model | 42 |
| 4.3.3 | Network externalities theory | 43 |
| 4.3.4 | Customer perceived value | 45 |
| 4.3.5 | Critical value creating success factors | 46 |
| 4.3.5.1 | Cost | 47 |
| 4.3.5.2 | Complexity | 48 |
| 4.3.5.3 | Trialability | 48 |
| 4.3.5.4 | Acceptance | 49 |
| 4.3.5.5 | Observability | 49 |
| 4.3.5.6 | Convenience | 49 |
| 4.3.5.7 | Security | 50 |
| 4.3.5.8 | Anonymity | 50 |
| 4.3.5.9 | Standard | 51 |
| 4.4 | Summary | 52 |
| 5. | APPLICATION CASES | 53 |
| 5.1 | Paybox | 53 |
| 5.2 | Speedpass | 55 |
| 5.3 | PayPal | 57 |
| 5.4 | Firstgate | 59 |
| 5.5 | Summary | 60 |
| 6. | SUMMARY AND OUTLOOK | 62 |
| REFERENCES | IX | |
| APPENDIX | XXI | |
| A 1. | Traditional payment methods | XXI |
| A 1.1 | Basic payment procedures | XXI |
| A 1.1.1 | Payment by cash | XXI |
| A 1.1.2 | Payment by cheque | XXIII |
| A 1.1.3 | Payment by giro or credit transfer | XXV |
| A 1.1.4 | Debit charge procedure | XXVI |
| A 1.2 | Card based products | XXVII |
| A 1.2.1 | Payment by cash card | XXVII |
| A 1.2.2 | Payment by debit card | XXVIII |
| A 1.2.3 | Payment by credit card | XXXI |
| A 1.3 | Payment related terms | XXXIV |
| A 1.3.1 | Cash on Delivery | XXXIV |
| A 1.3.2 | Payment by bill | XXXV |
| A 1.3.3 | Electronic Bill Presentment and Payment | XXXV |
| A 2. | Fixed-line online payment methods | XXXV |
| A 2.1 | Electronic counterparts of basic payment procedures | XXXV |
| A 2.2 | Encryption channels | XXXVI |
| A 3. | Mobile device related technologies | XXXVIII |
| A 3.1 | SIM | XXXVIII |
| A 3.2 | SAT | XXXVIII |
| A 3.3 | WIM | XXXIX |
| A 4. | Relations between critical success factors | XL |
In den Warenkorb
68,00 €
Link zur Arbeit:
http://www.diplom.de/ean/9783832466435
Arbeit zitieren:
Hort, Christian August 2002: Critical Success Factors of Mobile Payment, Hamburg: Diplomica Verlag
Schlagworte:
traditionelle, online, mobile, Zahlungsverfahren, Mobilfunk
Entdecken Sie mehr zum Thema
